MyMailing.co.uk – Now Supports Mailmark

By |2018-11-06T10:38:45+00:00April 17th, 2018|

The Software Bureau announced the upgrade of it’s free to use online sortation service MyMailing.co.uk. The improved service now allows printing companies, mailing houses and corporate mailing departments to achieve the largest postage discounts by sorting data to the Mailmark standard which now accounts for close to 2 billion mailed items per year. Mailmark sorts are priced on a pay as you go, nil commitment basis with all other Royal Mail sorts offered free of charge. MyMailing.co.uk helps organisations dramatically cut the cost of postage by sorting address data into Royal Mail compliant sequences and batches. Royal Mail incentivise users of direct mail with significant cost savings for complying with Royal Mail sortation requirements. To achieve these savings traditionally requires [...]

3 Mailmark Updates

By |2018-11-06T10:39:04+00:00January 3rd, 2018|

It has been almost 4 years since the official launch of Mailmark, Royal Mail’s overhauled bulk mail service offering improved tracking and increasingly significant postage cost savings. The Software Bureau has been involved in Mailmark from its very inception, invited by Royal Mail to participate in pre-launch steering groups to help define its implementation, building Mailmark eManifest management software and writing the first of it’s kind guide to Mailmark implementation. Fast-forward to January 2018 and the Customer Bar Code (CBC) mailings, once the most popular mailing service, has now been phased out in favour of Mailmark. Close to 90% of all bulk mail sent in the UK is now Mailmark enabled. As the use of Mailmark has climbed so has [...]

The Software Bureau Continues to Innovate to Revolutionise Bulk Mailing

By |2017-01-12T12:13:29+00:00July 25th, 2016|

Data quality and hygiene specialist, The Software Bureau continues to deliver on its pledge, outlined at the beginning of the year, to improve the direct mail industry by implementing a major upgrade to its Mailmark eManifest management app, GeMMA. The revamped product secures GeMMA’s reputation as the most sophisticated eManifest application available on the market. The new release marks a major landmark in the evolution of Mailmark products as it enables multi-user capability for the first time. This enables any part of the process to be worked on simultaneously by different teams. For example the data team can be creating the manifests at the same time as the account handling team refining the manifest details and uploading them to the [...]

The Writing is on the Wall for CBC

By |2017-01-12T14:12:51+00:00March 11th, 2016|

If you haven’t done so already, get on board with Mailmark! If you are a Mail Producer and you aren’t yet offering Mailmark then time is running out. On 4th December last year Royal Mail restated its commitment to phasing out CBC when they announced the findings of their Mailmark migration consultation. Not only did this document confirm the intention to fully withdraw CBC in less than 2 years but it also set the scene for further price increases in January 2017. 1 month after the final nail was hammered into the CBC coffin, Royal Mail announced not 1 but 2 price increases to their Access CBC barcode service. By the end of this month (March) the first increase will [...]

Mailmark drives increased interest in direct mail

By |2017-01-12T14:25:29+00:00December 21st, 2015|

Direct mail has experienced a significant spike in interest and take-up in the last three months. That’s according to market analysis, sales figures and incoming leads from data quality and hygiene firm The Software Bureau. The Software Bureau cites two main contributing factors for this growth: the cost reduction in postage offered by Mailmark and a reduction of client confidence in digital display advertising. Mailmark was introduced by Royal Mail 18 months ago with the aim of making advertising mail more accountable. It is also now the most cost effective way to send bulk mail. In January 2016 a new price differential for Mailmark will be introduced making it up to 5% cheaper than other postage solutions. The Software Bureau [...]

4 Reasons to get Mailmark Ready by 2016

By |2017-01-12T14:32:00+00:00November 24th, 2015|

What is Mailmark? If you are a mail producer or printer that provides direct mail, you will have likely heard of Mailmark. Royal Mail launched the scheme 18 months ago with the aim to put direct mail back on the marketing map. An innovative scanning process enables mail to be tracked and monitored in a comparable way to its digital rivals, while the price point makes Mailmark the most cost effective way to send bulk mail. 4 Reasons to get Mailmark Ready by 2016 As we approach the final weeks of 2015 The Software Bureau has summarised the 4 reasons to become Mailmark ready by 2016. 1.       Price Differential is Being Increased Mailmark is already priced around 1% cheaper than [...]

Mailmark eManifest Build or Buy?

By |2017-01-12T14:40:58+00:00October 1st, 2015|

Keeping your mailing house or full service print business at the forefront of technology is something you pride yourself on, but it isn’t always easy. Keeping abreast of new machines, software, expertise and changes in postal services are tough to keep up with. Enter Mailmark, the biggest change from Royal Mail since the advent of the postcode. According to the latest adoption update by Royal Mail 21% of all Bulk Mail is now sent with the Mailmark attribute. Already the most cost effective way to send mail, Mailmark is set to have a further price differential introduced in January 2016 which is likely to make it 5% cheaper to mail with Mailmark than any other method. It is pretty clear [...]

Mailmark Ready in 1 Week

By |2017-01-12T14:44:26+00:00September 11th, 2015|

Are you involved in mailings? Are you Mailmark ready? If you are a mail producer, printer or some other supplier of mail services you have probably heard of Mailmark. However there remains a lot of confusion about the steps required to becoming Mailmark Ready. Here are some things you should know about Mailmark and the basic steps you can take to become Mailmark ready within a week. What is Mailmark? Mailmark was introduced in early 2014, and has been billed as a revolution in Mail comparable in impact to the introduction of the Postcode. Royal Mail have invested over £70 million in the project which according to recent update has seen over 1.2 billion items processed. More than 60 mail [...]

Onepost and The Software Bureau Join Forces

By |2017-01-12T14:50:28+00:00July 17th, 2015|

The Software Bureau and ONEPOST have collaborated to bring ONEPOST customers and mailing houses a seamless Mailmark software solution. Mailmark is Royal Mail’s new barcode and optical technology for handling bulk mailings. It will replace its OCR (Optical Character Recognition) and CBC (customer barcoding) options. It is part of Royal Mail’s drive to modernise its processes. Mailmark will create more transparency in the mailing system enabling organisations to more easily integrate advertising mail into wider marketing campaigns. Moreover, in order to aid the transition to Mailmark Royal Mail has announced a further price differential from January 2016 which could be as high as five per cent. This will make 1st and 2nd class standard letters significantly cheaper for mailers than [...]