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One thing we don’t do is offer a bureau service that competes with our customers. However, there are occasions when our customers ask us to manage a campaign for them – perhaps due to workload, or complexity, or the particular processing they require isn’t part of their software configuration.

In addition, prospective customers may wish us to run a proof of concept campaign. This way, they aren’t committing time and resource to an evaluation, but are able to see that Cygnus can fulfil their data processing or cleansing needs and help them to make that major decision in changing their
software provider.