Cygnus - Data Quality Software
Cygnus is known as the “bureau in a box” data quality software solution. It can be integrated into most systems from mailing houses, to Banks and Building Societies.
This Data Quality Software has traditionally been used for cleaning data for mailing campaigns, however recently it has been deployed in cleaning and maintaining databases, using its sophisticated deduplication module that can be tuned to the users requirements. Cygnus at a Glance
- Name and Address Parsing and Reformat
- Match and Look Up Table Module
- PAF Enhancement
- Mailing and Database Friendly Data Export
- Multi Level and File Deduplication
- Sophisticated reporting - PDF and XML
- Suppression Matching
- Command Line Automation
- Royal Mail and Downstream Access Sortations
- Clean and Functional Graphical User Interface
- File Splits and Data Manipulation
GRAPHICAL USER INTERFACE (GUI)
The Cygnus desktop is a sophisticated, yet simple to use graphical interface. This multi-tasking, process flow design tool, maintains safe registers and relationships between data files being processed at all stages and especially:
- Enables interactive process design
- Allows links between files & processes to be made and amended
- Lets processes be started and stopped at any point
- Allows processes to be redesigned at any stage
- Provides a visual status of active processes
- Allows project design before your data arrives, saving time
- Activates from the command line for batch processing.
- Enables you to annotate QC notes where required
- Provides comprehensive audit reports
Data can be browsed at any stage in the process and queries set up to display only required record types. For example, all males in London etc. Individual fields to be viewed can be selected to keep your screen as uncluttered as possible and your data as visible as possible. View more
DATA DOWNLOAD
Gaining an immediate understanding of your data is essential to the efficiency and success of subsequent processes.
Data Download is therefore one of the most sophisticated modules within the Cygnus suite of processing tools as it guides you through import (inc ODBC/OLE DB), field definition and the identification and allocation of international characters. View more
PAF Software
Cygnus provides full PAF software functionality via our integration of the widely used Capscan API.
Cygnus' PAF module is straightforward to use with an uncomplicated user interface. Standard PAF options will enable you to update an address at a variety of levels, from simply validating a postcode to fully enhancing the address. View more
DEDUPLICATION
Deduplication is an art form. However, where possible we apply as much science to the process of identifying duplicates as possible. To this end we have adapted the Guth-deBrou-Olson algorithm as a more effective option to traditional Soundex based routines. Combined with phonetic matching, limited fuzzy logic and a uniquely adaptable rule based option, we have attempted to emulate human methods of identifying matches, giving you the best results possible. View more
SUPPRESSION FILES
We have recently teamed up with the industry's leading suppression file owners, Millennium, Royal Mail, Equifax, REaD Group and the DMA and now can offer suppression files embedded within Cygnus as a separate module totaling over 130 million suppression records.
This means that the user can have complete control over suppressing their data and as the declaration is automated we can offer great savings and making suppressing data not just a luxury but best practice to any campaign or database. View more
Postal Sorts
Royal Mail sortations such as Mailsort 120, 700 and 1400, Presstream & Walksort are pre-requisite to achieving significant postal discounts. Cygnus achieved Royal Mail Mailsort accreditation at the first attempt, a testament to the thorough and knowledgeable development of the software.
Cygnus will sort your data, provide full statistical reports and listings as well as generate final bag label files for use by your mailing house. View more
Export
Processing is rarely the end of a campaign. The export of data for external processes, such as database load or document composition prior to personalisation, is usually the next stage.
Export enables you to clearly define the fields you want to output, generate duplicate fields, stack sequence records if required, and then write them out to fixed width, delimited or dBase formats. Cygnus also has the ability to structure the name and address elements to whatever format required. View more
Splerge™
This module started out life as Splits and Merges, but has since emerged as a powerful data manipulation tool. If you want to combine or split any number of data-sets, undertake 1:N selects, create test cells, change strings or substrings, this is the utility you'll use. View more
MATCH MODULE
The Cygnus Match Module has been designed to enable the user to perform standard tasks such as dealer/store look-up processing and consolidation of multiple records to one appended output record; say to consolidate a series of transactions. View more
COMMAND LINE AUTOMATION
Full automation of regular projects is available within Cygnus. A predefined series of processes can be run with new data without the need for human intervention, time and time again. The use of external scheduling software completes the automation process. View more

